The Importance of Investing in Sign Maintenance

The Importance of Investing in Sign Maintenance

In today’s world, physical branding and signage are crucial components of modern marketing. From corporate businesses to shopping centers, potential clients and customers take note of the integrity of signage. Similar to the way the brain forms the first impression of a person, consumers form quick opinions on the quality of a business based on appearance and upkeep of branding.

Wear and tear, as well as electrical issues, can pose physical hazards and impact consumer engagement. By investing in sign maintenance, you can polish the look of your business and increase the safety of your signs. Our service team has extensive knowledge and experience repairing all types of signage. 

Wear and Tear

Bad weather such as hailstorms, high winds, and ice can be responsible for damage such as cracks and dents. When a component is damaged, there is a risk of it becoming a safety hazard to your property or customers. Wear and tear are some of the most important reasons for investing in sign maintenance.

While bad weather can cause immediate damage, sun exposure can cause major damage to outdoor signage over time. UV rays can fade colors and brittle components, weakening the material. Additionally, materials like plastic and wood can warp from sun exposure, drastic temperature changes, and humidity.

Electrical Components

A poorly maintained sign instantly can give off the wrong impression, such as a lack of care and attentiveness to detail. Studies show that 60% of American consumers have driven past an unfamiliar business because of poor signage. Unfortunately, a burnt-out bulb, damaged LED panels, or internal electrical problems could cost you brand awareness and potential business.

Electrical signs can be a hassle to repair. By investing in sign maintenance with an experienced team, you can save time and money and prevent the need for a replacement. At Barnett Signs, our team of experts can install, repair, and help you maintain many kinds of electrical signs, from internally illuminated cabinets to neon tubes.

How can Barnett Signs help with Sign Maintenance?

If your sign has a lighting failure or has sustained damage, we have the know-how to get it fixed. At Barnett Signs, we have a long and proven history of providing our clients with first-class maintenance, sign installation, and project management. We provide our clients with high-quality products and the best service available to protect their investments long term. Contact us at 972-681-8800 or today for all of your signage needs.